Bolt to Appear on Sports Illustrated Cover This Week
(photo courtesy of Sports Illustrated)
News broke today on Twitter, courtesy of former TrackShark owner Tom Borish, that Usain Bolt will be featured on Sports Illustrated’s cover later this week. Personally, we can’t even remember the last track and field athlete featured on the cover of Sports Illustrated. It may have been Marion Jones or Michael Johnson, but we’re looking into it.
This is a big step for the sport. While print media is fading as a national scope of current events, Sports Illustrated remains a strong presence in the sports world, especially the cover of each issue. Usain Bolt is quickly approaching international superstar status, if he doesn’t already hold that crown. In the U.S., while before the World Championships, I would have questioned Bolt’s popularity and notoriety, it’s obvious now that he has captured sports fans minds and hearts, even if they still love baseball, football and basketball.
(photo courtesy of Sports Illustrated)
